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When Tariffs Punish Trade, Not Imbalances

  • Writer: Yigit Ulubel
    Yigit Ulubel
  • Sep 10, 2025
  • 3 min read

The United States claims its new “reciprocal” tariffs are about fairness. Washington says they are needed to correct trade deficits and protect American workers. But when we look closely, these tariffs are not really about fairness. They are designed in a way that punishes other countries for selling goods to the American people, while ignoring the bigger truth of how international trade really works.


International trade today has two sides: goods and services. Goods are physical products — cars, clothes, machinery, electronics, food. Services are the things you cannot touch — tourism, banking, finance, software, digital platforms, royalties on technology and brands. Both are essential parts of the global economy.


Yet America’s tariff system only counts one side: goods. The new U.S. tariff rules are built on the size of the goods trade deficit with another country. If the United States imports more goods from a country than it sells back, Washington calls that unfair and imposes tariffs. The other side of trade — services — is completely ignored.


Why does this matter? Because the United States usually runs a huge deficit in goods but at the same time a large surplus in services. In other words, America buys more physical products from the world than it sells, but it makes big profits by selling services to the world. Whether it is financial services from Wall Street, software from Silicon Valley, or royalties from American movies and brands, services are where the U.S. makes money. By ignoring services, Washington presents a distorted picture of trade. It looks like America is being treated unfairly when, in fact, it is often winning on the services side. The surplus in services should balance part of the goods deficit — but that is most of the time not convenient for those who want to blame other countries.


The result is that exporters — especially those in Asia who built industries to serve U.S. consumers — are painted as villains. Chinese factories, for example, supply American households with affordable and innovative products. This is a win-win: American consumers enjoy choice and lower prices, while Chinese companies grow through hard work and efficiency. Yet under Washington’s logic, this very success becomes a problem that must be punished with tariffs.


If the goal were truly “fair trade,” the U.S. would look at the whole picture. It would include goods, services, and investment flows together. It would ask: where do we benefit, where do we lose, and how do we create balance that helps both sides? Instead, by focusing only on goods, Washington uses tariffs as a political weapon.


There is also a cost at home. American consumers end up paying higher prices for daily products. Businesses that rely on imported parts and materials are squeezed. In effect, Washington is punishing its own people while tyring to protect them. The story told to the American public is one of strength and fairness. The reality is one of higher costs and less choice.


For trading partners, especially China, this approach is a direct challenge. China has become a world leader in manufacturing, technology, and supply chain efficiency. Its success is based on decades of investment, innovation, and discipline. To punish that success with tariffs is not a defense of free trade.


The bigger danger is that this mindset could reshape how America deals with the world. Instead of open markets and mutual benefit, Washington prefers a one-sided approach: if it buys more than it sells in goods, it raises tariffs. That is not cooperation. That is protectionism.


The irony is that the United States itself built its global position by promoting free trade. For decades, it told the world that open markets were the best path to prosperity. Now, when faced with competition, it turns its back on those principles.


The truth is simple: these new U.S. tariffs are not about correcting trade deficits. They are about blocking the rise of competitors and forcing others to play by rules written in Washington. By focusing only on goods and ignoring services, the United States hides the fact that it already enjoys major advantages in global trade. In the end, the tariffs may backfire. Other countries will deepen cooperation, diversify their markets, and continue to innovate. American consumers will pay more, and American companies may fall behind. Free trade cannot survive when one side changes the rules whenever it feels threatened. The world deserves a trading system that rewards creativity, hard work, and fairness. Punishing countries for selling to the U.S. is not the answer. What the U.S. is doing today is not about fairness, not about true deficits, and not about free trade. It is about fear of competition. And history shows: fear is never a strong foundation for global leadership.

 
 
 

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